Datejust 31
Datejust 31 Yellow Gold Fluted / Oyster / White Roman
Ref. 178278-0097
Founded in 1905, Rolex has defined the very essence of luxury watchmaking through continuous innovation and uncompromising quality. The brand revolutionized watchmaking with the first waterproof wristwatch, the Oyster, in 1926, and the first self-winding mechanism with a Perpetual rotor. Their iconic collections, including the Submariner, Datejust, and Daytona, have become benchmarks in the industry. Each timepiece is crafted from the finest materials, including their proprietary Oystersteel and Everose gold, all manufactured in-house. Their commitment to precision is demonstrated through their Superlative Chronometer certification, exceeding official chronometer standards.
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