Rolex Datejust 31 Datejust 31 White Gold Fluted / President / Paved Roman

Reference 178279-0078

About this watch

The Rolex Datejust 31 White Gold Fluted / President / Paved Roman is a masterpiece of luxury watchmaking, blending exquisite design with reliable performance and timeless elegance. This stunning timepiece features a white gold finish, fluted bezel, and paved Roman numeral dial, making it suitable for both formal occasions and casual outings. The iconic fluted bezel not only enhances the watch's aesthetic appeal but also plays a role in its structural integrity. With a diameter of 31 mm, this watch is perfect for those who prefer a watch that is neither too bulky nor too small. It fits comfortably on the wrist and is ideal for everyday wear. The Datejust 31 is powered by the Rolex caliber 2235, a self-winding mechanical movement developed and manufactured in-house by Rolex. This certified Swiss chronometer boasts a 48-hour power reserve and operates at a frequency of 28,800 vibrations per hour. The watch features a date display and water resistance up to 100 meters, making it suitable for swimming and shallow diving. The President bracelet is made from the same white gold as the case, creating a seamless look with luxurious feel and secure fit.
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MSRP: $30,400
Market Price: $18,735

Key Features

  • White Gold Case
  • Rolex Caliber 2235 Movement
  • Chronometer Certified
  • Sapphire Glass
  • 100m Water Resistance

Specifications

Brand
Rolex
Family
Datejust 31
Model
Datejust 31 White Gold Fluted / President / Paved Roman
Reference
178279-0078
Movement
2235
Movement Features
  • Hours, Minutes, Seconds
  • Date
  • Chronometer
Case
White Gold 31mm
Dial Color
Paved
Crystal
Sapphire
Water Resistance
100

Current Listings

[WTS] Rolex Datejust 3135 cal. “Open 6/9” date wheel

Rolex Datejust 3135 cal. “Open 6/9” date wheel

Rolex - 3135 cal. · $150
A Rolex Datejust calendar wheel with an open 6/9 date font, showcasing some expected signs of aging.

  • Condition: Pre-owned with mild marks and abrasions
  • Date Font: open 6/9
  • Shipping: domestic shipping only (lower 48 states)
Posted at
Apr 12, 2026, 1:18 PM
Active
[WTS] Rolex Datejust 31 Two-Tone Black Roman Dial 178241 — Like New Condition, Watch Only

Rolex Datejust 31 Two-Tone Black Roman Dial 178241 — Like New Condition, Watch Only

Rolex - 178241 · $9,750
The Rolex Datejust 31 178241 features a black Roman dial, Everose Rolesor case and bracelet. It has a 31mm diameter, 37mm lug to lug, and 11mm thickness.

  • Condition: Like new condition
  • Case diameter: 31mm
  • Lug to lug: 37mm
  • Thickness: 11mm
Posted at
Apr 10, 2026, 9:34 AM
Active
[WTS] Rolex Datejust 31mm 2 Tone 278271, New 2026 17k

Rolex Datejust 31mm 2 Tone 278271, New 2026 17k

Rolex - 278271 · $17,000
The watch being listed is a Rolex Datejust 31mm 2 Tone, a brand new timepiece from 2026. It comes with the original box and 2026 warranty.

  • Condition: Brand New
  • Case size: 31mm
  • Metal type: 17k gold
  • Box and papers included: true
Posted at
Apr 9, 2026, 8:39 AM
Active
[WTS] Rolex Datejust 31mm Midsize 68273 18K Yellow Gold Stainless Steel!
Location: U.S.A. / South Carolina

Rolex Datejust 31mm Midsize 68273 18K Yellow Gold Stainless Steel! Location: U.S.A. / South Carolina

Rolex - 68273 · $42,000
A Rolex Datejust 31mm Midsize in 18K Yellow Gold Stainless Steel is being sold. The watch features a classic design and durable materials.

  • Material: 18K Yellow Gold Stainless Steel
Posted at
Apr 7, 2026, 3:13 PM
Active
[WTS] Rolex Datejust 31 Two-Tone Black Roman Dial 178241 — Like New Condition, Watch Only

Rolex Datejust 31 Two-Tone Black Roman Dial 178241 — Like New Condition, Watch Only

Rolex - 178241 · $9,750
The Rolex Datejust 31 blends classic elegance with everyday versatility, featuring a striking black dial with Roman numerals set against a warm Everose Rolesor case and bracelet.

  • Condition: Like new
  • Case size: 31mm diameter
  • Lug to lug length: 37mm
  • Thickness: 11mm
Posted at
Apr 3, 2026, 9:33 AM
Active
[WTS] Rolex Datejust 31mm Pink 🔥Brand New 4/2026, $9800+✈️🔥

Rolex Datejust 31mm Pink 🔥Brand New 4/2026, $9800+✈️🔥

Rolex - 278240 · $9,800
This is a brand new Rolex Datejust 31mm Pink, with a March 2026 warranty. It comes complete with box and manuals.

  • Condition: Brand New
  • Warranty Start Date: March 2026
Posted at
Apr 2, 2026, 1:17 AM
Active
Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex - 278275 · $30,000
This Rolex Datejust 31mm features a rose gold case with a chocolate dial and six diamonds. The watch comes with a green box, pamphlets, and a warranty card from December 2022, as well as a balance of factory warranty.

  • Condition: Excellent preowned
  • Case material: Rose Gold
  • Diameter: 31mm
  • Diamonds: VI
Posted at
Apr 7, 2025, 4:34 PM
Active
Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond  - Two Tone  - 31mm

Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond - Two Tone - 31mm

Rolex - 278381RBR · $18,895
This Rolex Datejust 31 features a silver diamond dial and a two-tone rose gold bezel. It has a 31mm case size and an automatic movement with date functionality.

  • Condition: Pre-Owned - Mint Grade
  • Case material: Two Tone Rose Gold
  • Diameter: 31mm
  • Bracelet type: Oyster w. EZ Link
Posted at
Apr 3, 2025, 10:36 PM
Active
Rolex Datejust 31  - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex Datejust 31 - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex - 278271 · $11,895
This Rolex Datejust 31 features a rose Roman dial and is made from stainless steel and rose gold, measuring 31mm in size. It's an automatic-date watch with a jubilee bracelet.

  • Condition: Pre-Owned - Like New
  • Case size: 31mm
  • Dial type: Rose Roman
  • Bracelet type: Jubilee
Posted at
Mar 26, 2025, 8:25 PM
Active