Rolex Datejust 31 Datejust 31 Stainless Steel Fluted / Oyster / Aubergine - Roman
Reference 278274-0025
About this watch
The Rolex Datejust 31 is a masterpiece of horology, boasting an iconic design and exceptional technical specifications. Its stainless steel case with white gold fluted bezel exudes elegance and sophistication, while the aubergine dial with sunburst finish adds a touch of luxury. The watch's self-winding mechanical movement, caliber 2236, is certified by COSC and features a silicon hairspring for enhanced precision. With a water resistance of 100 meters and scratch-resistant sapphire crystal, this timepiece is built to last. The use of Roman numerals on the dial adds a classic touch, making it perfect for formal or casual wear. Whether you're looking for a statement piece or a reliable timekeeper, the Datejust 31 delivers.
Key Features
- Rolex caliber 2236 movement
- 100m water resistance
- Sapphire crystal
- Aubergine dial with sunburst finish
- White gold fluted bezel
- Roman numerals on dial
- Chronometer certification
Specifications
- Brand
- Rolex
- Family
- Datejust 31
- Model
- Datejust 31 Stainless Steel Fluted / Oyster / Aubergine - Roman
- Reference
- 278274-0025
- Movement
- 2236
- Movement Features
-
- Hours, Minutes, Seconds
- Date
- Chronometer
- Case
- 31mm
- Dial Color
- Purple
- Crystal
- Sapphire
- Water Resistance
- 100
Current Listings

BNIB Rolex 278274 DATEJUST 31 FLUTED BEZEL MINT GREEN DIAL 2025 FULL SET
A brand new in box Rolex Datejust Midsize Stainless Steel watch with a mint green dial and fluted bezel, purchased from an authorized dealer in 2025.
- Case size: 31mm
- Bezel material: 18K White Gold
- Bracelet type: Oyster Bracelet

Rolex Ladies Datejust 31MM 178273 Midsize Diamond Dial.
This Rolex Ladies Datejust is a 31MM model with a diamond dial, featuring boxes, books, tags, and warranty card.
- Condition: Excellent condition
- Case size: 31MM

Rolex Datejust 31 Platinum Glacier Dial 178246
The listing features a Rolex Datejust 31 with a platinum case and glacier dial. The watch is described as "absolutely stunning" and complete with an M serial number.
- Condition: Used, needs servicing and polishing
- Serial: M
- Crystal condition: has small marks
- Needs service: true
Rolex 18K Rose & Stainless Steel Datejust 31mm Midsize White MOP Scattered Diamond
This Rolex Datejust midsize features a 31mm white mother of pearl dial with Roman hour markers and a scattered diamond bezel, housed in an 18K rose gold and stainless steel case.
- Condition: near mint
- Material: 18K rose gold & stainless steel
- Bracelet type: Oster

Rolex Ladies Datejust 31MM 178273 Midsize Diamond Dial.
This Rolex Ladies Datejust 31MM features a midsize diamond dial.
- Condition: Excellent condition
- Diameter: 31mm
- Case material: not specified