Rolex Datejust 31 Datejust 31 Yellow Gold / Diamond / Butterfly / President

Reference 278288rbr-0011

About this watch

The Rolex Datejust 31 Yellow Gold / Diamond / Butterfly / President (Model: 278288rbr-0011) is a masterpiece of luxury watchmaking. This iconic timepiece perfectly blends traditional aesthetics with modern technology, making it a favorite among watch enthusiasts and collectors alike. The reference 278288rbr-0011 represents a meticulous design and engineering process that Rolex has honed over decades, resulting in a truly regal appearance. At the heart of this beauty is the Rolex caliber 2236, a self-winding mechanical movement that provides hours, minutes, seconds, and date functions with precision and reliability. Protected by a sapphire crystal and crafted from 18 ct yellow gold, the watch exudes luxury and durability. Whether you're looking for an elegant everyday timepiece or a statement piece for special occasions, the Datejust 31 is sure to impress. With its versatility and timeless design, this luxurious watch is a testament to your style and an heirloom that can be passed down through generations.
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Key Features

  • 18 ct Yellow Gold Case
  • Sapphire Crystal Dial
  • Rolex Caliber 2236 Movement
  • Certified Swiss Chronometer
  • Water Resistance 100 Meters
  • President Bracelet with 16.00 mm Lug Width
  • White Mother of Pearl Dial with Stick Hands

Specifications

Brand
Rolex
Family
Datejust 31
Model
Datejust 31 Yellow Gold / Diamond / Butterfly / President
Reference
278288rbr-0011
Movement
2236
Movement Features
  • Hours, Minutes, Seconds
  • Date
  • Chronometer
Case
Yellow Gold 31mm
Dial Color
White
Crystal
Sapphire
Water Resistance
100

Current Listings

[WTS] 2025 Rolex Lady Datejust 31mm 278274 Stainless Steel Oyster Azzuro Blue Floral Dial - $12,850

2025 Rolex Lady Datejust 31mm 278274 Stainless Steel Oyster Azzuro Blue Floral Dial - $12,850

Rolex - 278274 $12,850
This 2025 Rolex Lady Datejust 31mm features an Azzuro Blue Floral Motif Dial and is accompanied by a brand new updated Rolex box, papers, warranty card, and other accessories.

  • Condition: Excellent overall condition
  • Box Type: Double Boxed
  • Warranty Years: 5 years
  • Size Inches: 7.25inch wrist (Full Links)
Posted at
Feb 20, 2026, 2:43 PM
Active
[WTS] Rolex Datejust 31mm Midsize 68273 18K Yellow Gold Stainless Steel!

Rolex Datejust 31mm Midsize 68273 18K Yellow Gold Stainless Steel!

Rolex - 68273 $6,850
A 31mm Rolex Datejust in 18K Yellow Gold and Stainless Steel, featuring a champagne dial and automatic movement.

  • Condition: Pre-owned, nice condition with typical cosmetic wear
  • Case diameter: 31mm
  • Movement type: Automatic
  • Crystal type: Sapphire
Posted at
Feb 20, 2026, 2:42 PM
Active
[WTS] ROLEX Datejust 31mm Silver DIAMOND Dial 278274 Fluted Bezel Jubilee BOX & PAPERS

ROLEX Datejust 31mm Silver DIAMOND Dial 278274 Fluted Bezel Jubilee BOX & PAPERS

Additional information provided about the watch is missing.

Posted at
Feb 15, 2026, 4:21 PM
Active
[WTS] 猸愶笍馃挍Rolex Datejust 31 Champagne Dial Diamond Bezel馃挍猸愶笍

猸愶笍馃挍Rolex Datejust 31 Champagne Dial Diamond Bezel馃挍猸愶笍

Rolex - 178383 $15,995
This is a 31mm ladies Rolex Datejust with a champagne dial and diamond bezel. It has excellent timekeeping and comes with a factory service manual, certificate of authenticity, and other original accessories.

  • Condition: Excellent
  • Diameter: 31mm
  • Bezel type: Diamond Bezel
  • Number of diamonds: 46
Posted at
Feb 12, 2026, 2:30 PM
Active
Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex - 278275 $30,000
This Rolex Datejust 31mm features a rose gold case with a chocolate dial and six diamonds. The watch comes with a green box, pamphlets, and a warranty card from December 2022, as well as a balance of factory warranty.

  • Condition: Excellent preowned
  • Case material: Rose Gold
  • Diameter: 31mm
  • Diamonds: VI
Posted at
Apr 7, 2025, 4:34 PM
Active
Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond  - Two Tone  - 31mm

Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond - Two Tone - 31mm

Rolex - 278381RBR $18,895
This Rolex Datejust 31 features a silver diamond dial and a two-tone rose gold bezel. It has a 31mm case size and an automatic movement with date functionality.

  • Condition: Pre-Owned - Mint Grade
  • Case material: Two Tone Rose Gold
  • Diameter: 31mm
  • Bracelet type: Oyster w. EZ Link
Posted at
Apr 3, 2025, 10:36 PM
Active
Rolex Datejust 31  - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex Datejust 31 - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex - 278271 $11,895
This Rolex Datejust 31 features a rose Roman dial and is made from stainless steel and rose gold, measuring 31mm in size. It's an automatic-date watch with a jubilee bracelet.

  • Condition: Pre-Owned - Like New
  • Case size: 31mm
  • Dial type: Rose Roman
  • Bracelet type: Jubilee
Posted at
Mar 26, 2025, 8:25 PM
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Rolex Datejust 31 Green Flutted Jubilee 278274 Complete 2023

Rolex Datejust 31 Green Flutted Jubilee 278274 Complete 2023

Rolex - 278274 $9,750
A Rolex Datejust 31 watch with a green dial and flutted bezel, featuring a Jubilee bracelet and accompanied by original box, books, links, white tag, and warranty card.

  • Condition: mint condition
  • Bracelet length: Jubilee bracelet
Posted at
Mar 7, 2025, 4:29 PM
Active
ROLEX Midsize 68273 White dial Datejust 31MM

ROLEX Midsize 68273 White dial Datejust 31MM

ROLEX - 68273 $5,899
The Rolex 68273 is a midsize Datejust watch with a white dial and Roman numerals, featuring an 18K gold/stainless steel case design measuring 31MM in diameter.

  • Condition: pre-owned
  • Case material: 18K gold/Stainless Steel
  • Case size: 31MM
  • Dial color: White
Posted at
Mar 7, 2025, 10:25 AM
Active