Rolex Datejust 31 Datejust 31 White Gold Fluted / President / Dark Rhodium Floral

Reference 178279-0072

About this watch

The Rolex Datejust 31 White Gold Fluted / President / Dark Rhodium Floral is a masterpiece that combines luxury, practicality, and style. With its stunning design, reliable movement, and status as a luxury item, it's a watch that will serve you well for years to come. The combination of white gold and the dark rhodium floral dial creates a striking contrast that is both eye-catching and elegant. The Rolex caliber 2235, a self-winding mechanical movement, showcases Rolex's dedication to precision and features 31 jewels that reduce friction and enhance longevity. Wearing this watch is like having a reliable friend who's always ready for an adventure! With a water resistance of up to 100 meters, you don't have to worry about taking it for a swim or enjoying a day at the beach. The closed case back not only adds to its sleek design but also contributes to its water resistance and durability, protecting the delicate movement inside. Owning a Rolex is about more than just telling time; it's about being part of a legacy that values craftsmanship, precision, and style.
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MSRP: $30,400
Market Price: $18,735

Key Features

  • White Gold Case and White Gold Fluted Bezel
  • Dark Rhodium Floral Dial with Stick and Dot Indexes
  • Rolex Caliber 2235 Self-Winding Mechanical Movement
  • Water Resistance up to 100 meters
  • Sapphire Glass for Scratch-Resistant Protection

Specifications

Brand
Rolex
Family
Datejust 31
Model
Datejust 31 White Gold Fluted / President / Dark Rhodium Floral
Reference
178279-0072
Movement
2235
Movement Features
  • Hours, Minutes, Seconds
  • Date
  • Chronometer
Case
White Gold 31mm
Dial Color
Grey
Crystal
Sapphire
Water Resistance
100

Current Listings

[WTS] 2024 Rolex Datejust 31 278240 Mint Green Stainless Steel BOXES/PAPERS

2024 Rolex Datejust 31 278240 Mint Green Stainless Steel BOXES/PAPERS

Rolex - 278240 · $9,499
A brand new 2024 Rolex Datejust 31 in mint green stainless steel, featuring an automatic movement and a sapphire crystal. The watch comes with all original packaging and documentation.

  • Condition: Brand new
  • Case diameter: 31mm
  • Movement type: Automatic
  • Water resistance: 100 Meters
Posted at
Jun 3, 2025, 9:30 PM
Active
[WTS]🔥Price Drop🔥 New 2025 Rolex Datejust 31 Mother of Pearl Diamond Dial

🔥Price Drop🔥 New 2025 Rolex Datejust 31 Mother of Pearl Diamond Dial

Rolex - 278274 · $14,100
This is a brand new 2025 Rolex Datejust 31 with a Mother of Pearl Diamond Dial. It was only tried on and resized for a petite wrist, but has been kept in pristine condition.

  • Condition: flawless
  • Year: 2025
  • Diameter: 31mm
Posted at
May 31, 2025, 5:06 PM
Active
Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex - 278275 · $30,000
This Rolex Datejust 31mm features a rose gold case with a chocolate dial and six diamonds. The watch comes with a green box, pamphlets, and a warranty card from December 2022, as well as a balance of factory warranty.

  • Condition: Excellent preowned
  • Case material: Rose Gold
  • Diameter: 31mm
  • Diamonds: VI
Posted at
Apr 7, 2025, 4:34 PM
Active
Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond  - Two Tone  - 31mm

Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond - Two Tone - 31mm

Rolex - 278381RBR · $18,895
This Rolex Datejust 31 features a silver diamond dial and a two-tone rose gold bezel. It has a 31mm case size and an automatic movement with date functionality.

  • Condition: Pre-Owned - Mint Grade
  • Case material: Two Tone Rose Gold
  • Diameter: 31mm
  • Bracelet type: Oyster w. EZ Link
Posted at
Apr 3, 2025, 10:36 PM
Active
Rolex Datejust 31  - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex Datejust 31 - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex - 278271 · $11,895
This Rolex Datejust 31 features a rose Roman dial and is made from stainless steel and rose gold, measuring 31mm in size. It's an automatic-date watch with a jubilee bracelet.

  • Condition: Pre-Owned - Like New
  • Case size: 31mm
  • Dial type: Rose Roman
  • Bracelet type: Jubilee
Posted at
Mar 26, 2025, 8:25 PM
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Rolex Datejust 31 Green Flutted Jubilee 278274 Complete 2023

Rolex Datejust 31 Green Flutted Jubilee 278274 Complete 2023

Rolex - 278274 · $9,750
A Rolex Datejust 31 watch with a green dial and flutted bezel, featuring a Jubilee bracelet and accompanied by original box, books, links, white tag, and warranty card.

  • Condition: mint condition
  • Bracelet length: Jubilee bracelet
Posted at
Mar 7, 2025, 4:29 PM
Active
ROLEX Midsize 68273 White dial Datejust 31MM

ROLEX Midsize 68273 White dial Datejust 31MM

ROLEX - 68273 · $5,899
The Rolex 68273 is a midsize Datejust watch with a white dial and Roman numerals, featuring an 18K gold/stainless steel case design measuring 31MM in diameter.

  • Condition: pre-owned
  • Case material: 18K gold/Stainless Steel
  • Case size: 31MM
  • Dial color: White
Posted at
Mar 7, 2025, 10:25 AM
Active
Tight Bracelet 1989 ROLEX 68278 Datejust 31mm 18K Yellow Gold

Tight Bracelet 1989 ROLEX 68278 Datejust 31mm 18K Yellow Gold

ROLEX - 68278 · $12,950
A 1989 ROLEX Datejust in 18K Yellow Gold, featuring a champagne dial and presidential bracelet.

  • Condition: Excellent
  • Case size: 31mm diameter
  • Wrist size: 6 1/2 inches
  • Material: 18K Yellow Gold
Posted at
Feb 25, 2025, 9:17 PM
Active
✦ Rolex 68273 Datejust 31mm Steel Yellow Gold White Diamond Dial Jubilee ✦

✦ Rolex 68273 Datejust 31mm Steel Yellow Gold White Diamond Dial Jubilee ✦

Rolex - 68273 · $7,650
A 31mm stainless steel Rolex Datejust with yellow gold accents and a white diamond dial, produced in 1996. The watch shows signs of wear but is still in good condition.

  • Condition: Used (Good)
  • Case Diameter: 31mm
  • Movement Type: Automatic
  • Water Resistance: 10 ATM
Posted at
Feb 21, 2025, 4:05 PM
Active