Rolex Datejust 31 Datejust 31 White Gold Fluted / President / Black

Reference 178279-0046

About this watch

The Rolex Datejust 31 White Gold Fluted / President / Black is a masterpiece of luxury watchmaking. This exquisite timepiece combines classic design with modern functionality, making it a must-have for watch enthusiasts and collectors alike. The black dial is a striking contrast against the gleaming white gold case, creating a look that is both sophisticated and bold. The fluted bezel adds a touch of class, reminiscent of the timeless designs Rolex is known for. With its impeccable design, precise movement, and versatility, it's an investment worthy of any watch lover's collection. Whether you're dressing up for a formal event or going for a casual outing, the Datejust 31 is versatile enough to complement any outfit. It's a true chameleon in the world of watches.
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MSRP: $30,400
Market Price: $18,735

Key Features

  • Rolex caliber 2235 self-winding mechanical movement
  • White gold case with fluted bezel and President bracelet
  • Black dial with stick and dot indexes
  • Sapphire glass scratch-resistant crystal
  • 100m water resistance
  • Certified Swiss chronometer by COSC
  • 48-hour power reserve

Specifications

Brand
Rolex
Family
Datejust 31
Model
Datejust 31 White Gold Fluted / President / Black
Reference
178279-0046
Movement
2235
Movement Features
  • Hours, Minutes, Seconds
  • Date
  • Chronometer
Case
White Gold 31mm
Dial Color
Black
Crystal
Sapphire
Water Resistance
100

Current Listings

[WTS] Brand New - Rolex Datejust 31mm 278274 - Pink dial with Roman markers and fluted bezel on jubilee - Full Set

Brand New - Rolex Datejust 31mm 278274 - Pink dial with Roman markers and fluted bezel on jubilee - Full Set

Rolex - 278274 · $12,900
A brand new Rolex Datejust 31mm with a pink dial and Roman markers, featuring a fluted bezel on a jubilee bracelet.

  • Condition: Brand new
  • Box: yes
  • Hang tag: yes
  • Warranty card: dated November 2025
Posted at
Nov 9, 2025, 7:57 PM
Active
[WTS] NEW 2025 Rolex Ladies Datejust 31mm 278271 Two-Tone Oyster White Dial - $14,700

NEW 2025 Rolex Ladies Datejust 31mm 278271 Two-Tone Oyster White Dial - $14,700

Rolex - 278271 · $14,700
A brand new 2025 Rolex Ladies Datejust 31mm with a two-tone Oystersteel and Everose Gold design, featuring an Oyster White dial.

  • Condition: Brand New/Unworn
  • Size: 7.5inch wrist (Full Links)
  • Material: Stainless Steel and Rose Gold
  • Warranty: 5 Year Manufacturer Warranty
Posted at
Nov 7, 2025, 5:27 PM
Active
[WTS] Rolex Datejust 31mm pink dial with Roman markers on jubilee with fluted bezel - Brand New in Box - 278274

Rolex Datejust 31mm pink dial with Roman markers on jubilee with fluted bezel - Brand New in Box - 278274

Rolex - 278274 · $13,700
A brand new, 31mm Rolex Datejust on a jubilee band with Roman markers and a fluted bezel, still in its original box.

  • Condition: Brand new in box, never worn, never sized
  • Case size: 31mm
  • Band type: jubilee
  • Bezel type: fluted
Posted at
Nov 4, 2025, 9:06 PM
Active
[WTS] 2021 Midsize Rolex Datejust 31 18K Everose & Steel Flower Dial 178341 Box & Card

2021 Midsize Rolex Datejust 31 18K Everose & Steel Flower Dial 178341 Box & Card

Rolex - 178341 · $13,875
A 2021 midsize Datejust 31 with a factory 18K Everose gold domed diamond set bezel and discontinued pinkish floral dial.

  • Condition: Very nice preowned condition with light scratches throughout the case and bracelet
  • Case dimensions: 31mm diameter
  • Band material: 18K Everose Gold & Stainless Steel Super Jubilee Bracelet
  • Max wrist size: 6.75 in
Posted at
Oct 30, 2025, 10:07 PM
Active
Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex - 278275 · $30,000
This Rolex Datejust 31mm features a rose gold case with a chocolate dial and six diamonds. The watch comes with a green box, pamphlets, and a warranty card from December 2022, as well as a balance of factory warranty.

  • Condition: Excellent preowned
  • Case material: Rose Gold
  • Diameter: 31mm
  • Diamonds: VI
Posted at
Apr 7, 2025, 4:34 PM
Active
Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond  - Two Tone  - 31mm

Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond - Two Tone - 31mm

Rolex - 278381RBR · $18,895
This Rolex Datejust 31 features a silver diamond dial and a two-tone rose gold bezel. It has a 31mm case size and an automatic movement with date functionality.

  • Condition: Pre-Owned - Mint Grade
  • Case material: Two Tone Rose Gold
  • Diameter: 31mm
  • Bracelet type: Oyster w. EZ Link
Posted at
Apr 3, 2025, 10:36 PM
Active
Rolex Datejust 31  - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex Datejust 31 - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex - 278271 · $11,895
This Rolex Datejust 31 features a rose Roman dial and is made from stainless steel and rose gold, measuring 31mm in size. It's an automatic-date watch with a jubilee bracelet.

  • Condition: Pre-Owned - Like New
  • Case size: 31mm
  • Dial type: Rose Roman
  • Bracelet type: Jubilee
Posted at
Mar 26, 2025, 8:25 PM
Active
Rolex Datejust 31 Green Flutted Jubilee 278274 Complete 2023

Rolex Datejust 31 Green Flutted Jubilee 278274 Complete 2023

Rolex - 278274 · $9,750
A Rolex Datejust 31 watch with a green dial and flutted bezel, featuring a Jubilee bracelet and accompanied by original box, books, links, white tag, and warranty card.

  • Condition: mint condition
  • Bracelet length: Jubilee bracelet
Posted at
Mar 7, 2025, 4:29 PM
Active
ROLEX Midsize 68273 White dial Datejust 31MM

ROLEX Midsize 68273 White dial Datejust 31MM

ROLEX - 68273 · $5,899
The Rolex 68273 is a midsize Datejust watch with a white dial and Roman numerals, featuring an 18K gold/stainless steel case design measuring 31MM in diameter.

  • Condition: pre-owned
  • Case material: 18K gold/Stainless Steel
  • Case size: 31MM
  • Dial color: White
Posted at
Mar 7, 2025, 10:25 AM
Active