Rolex Datejust 31 Datejust 31 Stainless Steel Diamond / Oyster / Aubergine - Roman

Reference 278384rbr-0029

About this watch

The Rolex Datejust 31 model 278384rbr-0029 is a masterpiece that perfectly marries functionality with exquisite design. The aubergine sunburst dial adds a unique flair that is both sophisticated and eye-catching, while the gem-set bezel elevates this watch from merely luxurious to absolutely opulent. At the heart of this stunning timepiece is the Rolex caliber 2236 movement, a self-winding mechanical movement that showcases Rolex's commitment to precision and reliability. With Swiss chronometer certification and a Syloxi silicon hairspring, this movement is an innovation that enhances performance and reduces the impact of magnetic fields. Whether you're wearing it daily or letting it rest for a weekend, you can count on it to keep perfect time. The Datejust 31 is built for performance, with a frequency of 28,800 vibrations per hour and a power reserve of 55 hours. With a water resistance of up to 100 meters, this watch is not just a pretty face - it's a reliable companion for any occasion. Its versatility and timeless design make it an excellent choice for those who value luxury, reliability, and elegance.
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MSRP: $15,650
Market Price: $16,977

Key Features

  • Rolex caliber 2236 movement
  • Gem-set bezel with diamonds
  • Swiss chronometer certification
  • Syloxi silicon hairspring
  • Sapphire crystal glass
  • Water resistance up to 100 meters

Specifications

Brand
Rolex
Family
Datejust 31
Model
Datejust 31 Stainless Steel Diamond / Oyster / Aubergine - Roman
Reference
278384rbr-0029
Movement
2236
Movement Features
  • Hours, Minutes, Seconds
  • Date
  • Chronometer
Case
31mm
Dial Color
Purple
Crystal
Sapphire
Water Resistance
100

Current Listings

[WTS] 2024 Rolex Ladies Datejust 31 Purple Dial- 278384RBR - Full set

2024 Rolex Ladies Datejust 31 Purple Dial- 278384RBR - Full set

Rolex - 278384RBR · $17,998
This Rolex Ladies Datejust 31mm features a rare Sunray Purple Dial and White Gold Bezel with 46 Diamonds. It has been well taken care of and shows only signs of normal wear.

  • Condition: pre-owned (great condition)
  • Year Bought: 2024
  • Ownership History: single owner
  • Warranty Status: under factory warranty until 2029
Posted at
Aug 13, 2025, 10:56 AM
Active
Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex - 278275 · $30,000
This Rolex Datejust 31mm features a rose gold case with a chocolate dial and six diamonds. The watch comes with a green box, pamphlets, and a warranty card from December 2022, as well as a balance of factory warranty.

  • Condition: Excellent preowned
  • Case material: Rose Gold
  • Diameter: 31mm
  • Diamonds: VI
Posted at
Apr 7, 2025, 4:34 PM
Active
Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond  - Two Tone  - 31mm

Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond - Two Tone - 31mm

Rolex - 278381RBR · $18,895
This Rolex Datejust 31 features a silver diamond dial and a two-tone rose gold bezel. It has a 31mm case size and an automatic movement with date functionality.

  • Condition: Pre-Owned - Mint Grade
  • Case material: Two Tone Rose Gold
  • Diameter: 31mm
  • Bracelet type: Oyster w. EZ Link
Posted at
Apr 3, 2025, 10:36 PM
Active
Rolex Datejust 31  - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex Datejust 31 - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex - 278271 · $11,895
This Rolex Datejust 31 features a rose Roman dial and is made from stainless steel and rose gold, measuring 31mm in size. It's an automatic-date watch with a jubilee bracelet.

  • Condition: Pre-Owned - Like New
  • Case size: 31mm
  • Dial type: Rose Roman
  • Bracelet type: Jubilee
Posted at
Mar 26, 2025, 8:25 PM
Active
Rolex Datejust 31 Green Flutted Jubilee 278274 Complete 2023

Rolex Datejust 31 Green Flutted Jubilee 278274 Complete 2023

Rolex - 278274 · $9,750
A Rolex Datejust 31 watch with a green dial and flutted bezel, featuring a Jubilee bracelet and accompanied by original box, books, links, white tag, and warranty card.

  • Condition: mint condition
  • Bracelet length: Jubilee bracelet
Posted at
Mar 7, 2025, 4:29 PM
Active
ROLEX Midsize 68273 White dial Datejust 31MM

ROLEX Midsize 68273 White dial Datejust 31MM

ROLEX - 68273 · $5,899
The Rolex 68273 is a midsize Datejust watch with a white dial and Roman numerals, featuring an 18K gold/stainless steel case design measuring 31MM in diameter.

  • Condition: pre-owned
  • Case material: 18K gold/Stainless Steel
  • Case size: 31MM
  • Dial color: White
Posted at
Mar 7, 2025, 10:25 AM
Active
Tight Bracelet 1989 ROLEX 68278 Datejust 31mm 18K Yellow Gold

Tight Bracelet 1989 ROLEX 68278 Datejust 31mm 18K Yellow Gold

ROLEX - 68278 · $12,950
A 1989 ROLEX Datejust in 18K Yellow Gold, featuring a champagne dial and presidential bracelet.

  • Condition: Excellent
  • Case size: 31mm diameter
  • Wrist size: 6 1/2 inches
  • Material: 18K Yellow Gold
Posted at
Feb 25, 2025, 9:17 PM
Active
✦ Rolex 68273 Datejust 31mm Steel Yellow Gold White Diamond Dial Jubilee ✦

✦ Rolex 68273 Datejust 31mm Steel Yellow Gold White Diamond Dial Jubilee ✦

Rolex - 68273 · $7,650
A 31mm stainless steel Rolex Datejust with yellow gold accents and a white diamond dial, produced in 1996. The watch shows signs of wear but is still in good condition.

  • Condition: Used (Good)
  • Case Diameter: 31mm
  • Movement Type: Automatic
  • Water Resistance: 10 ATM
Posted at
Feb 21, 2025, 4:05 PM
Active
Rolex Ladies Datejust 31MM 178273 Midsize Diamond Dial.

Rolex Ladies Datejust 31MM 178273 Midsize Diamond Dial.

Rolex - 178273 · $11,950
This is a ladies' Rolex Datejust with a diamond dial and 31MM case size.

  • Condition: Excellent
  • Case size: 31MM
  • Dial material: Diamond
  • Includes: boxes, books, tags, warranty card
Posted at
Feb 19, 2025, 10:10 PM
Active